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How to Stop Worrying and Start Selling Software Development Better
I develop software for business and sometimes I want to shoot the sales department. Then I pull myself together, remember that it is these guys who bring money to the company, and programmers, in fact, hang on costs. At this point, enlightenment comes: salespeople have a different mindset, different skills, and, most often, a different education. And every day they have to deal with a bunch of objections from customers from the series "and one contractor from India promised to develop the exact same system in half the time and cheaper."
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